Join Molecular, Endeca, and PC Connection as they share their experiences on faceted navigation. This webinar will feature a case study of PC Connection, a reseller of computer and electronics, and their successful implementation of faceted navigation. During this presentation, you'll gain insight on how Molecular and Endeca worked with PC Connection to understand their navigation and design challenges - and how you can apply these experiences and lessons learned to your own site.
Molecular's user experience expert, Steve Mulder will share how usability testing, user interviews, and log file analysis were used to reveal key information and create a new approach that improved the visibility and usability of facets - an approach we believe to be effective for many sites. You'll gain insight on how to achieve the most user-friendly results without having to do your own usability testing. Endeca's Retail Solution Manager, Andy Wolf, will also share his expertise on how site administrators can utilize this technology to implement faceted navigation.
Our experts will cover: