Site Search & Advanced Merchandising: 2006 Trends That Drive Revenue

Join us for this 2-Part webinar series to learn how to implement two of the hottest eCommerce trends today: driving demand through site search and increasing revenues through personalized search results and merchandising. Hear from Endeca customers about how they have taken advantage of these techniques and processes to achieve increased conversion rates, larger order sizes, improved user experience, and loyal customer base.

Propel your ecommerce business ahead of your current limitations, and more importantly, ahead of your competition. Register today!

Part I: Driving Demand through Advanced Site Search

How are you leveraging web search to drive demand for your Web site? Once you get them there how are you going to convert them to paying customers? In this first installment of the webinar series hear from Mike Moran, IBM Distinguished Engineer and Manager of Site Architecture of ibm.com, discuss best practices surrounding site search and how to turn web searchers into loyal, paying customers. In this webinar you will learn how to:

• Implement more effective landing pages
• Better manage keyword buys
• Deliver more impactful email campaigns

Register to view the replay

Part II: "Searchandising" - Advanced Merchandising Techniques for Online Retailers

The promotion of merchandise on your Web site is no longer a static and inflexible game. With advancements in search, navigation, and merchandising technology, "searchandising" techniques are proving to be very profitable for online retailers. In this second installment of the webinar series hear from John Lazarchic, VP of eCommerce at PETCO, discuss implementing and using merchandising to tailor search results for their customers. In this webinar you will learn how to:

• Help your customers shop deeper within your catalog
• Integrate content in the shopping experience
• Personalize your online storefront

Register to view the replay